Newsletters

Email newsletter software with
list cleaning built in

A newsletter list decays every month — people change jobs, close accounts, and stop existing as email addresses. Pingovo is the newsletter platform that verifies your subscribers in the same account it sends from, so every issue goes to a list that is actually deliverable.

Monthly Digest — Issue 14

Recipients

8,412

Cleaned

-317

Active8,412
Unsubscribed196
Bounced121

What a newsletter platform has to get right

A subscriber list, not a spreadsheet

Import contacts into named lists with custom fields, and Pingovo tracks each subscriber’s state — active, unsubscribed, or bounced — so the next issue goes only to people who should receive it.

Verification built into the same product

Most newsletter platforms make you buy list cleaning somewhere else. Pingovo verifies addresses in the same account, so a stale list gets cleaned before it costs you a bounce rate.

Unsubscribes handled properly

Every issue carries a working unsubscribe link and one-click unsubscribe headers. Someone who opts out is removed from every future send automatically — nothing to remember, nothing to reconcile.

From list to sent issue

01

Build your list

Upload a CSV or Excel file, map your columns to subscriber fields, and Pingovo creates the list with custom fields preserved.

02

Clean it first

Run the list through verification to drop invalid, disposable and role addresses before your first issue instead of learning about them from a bounce report.

03

Design the issue

Start from a newsletter template or build it in the drag-and-drop editor. Merge tags personalise each copy with the subscriber’s own fields.

04

Send and measure

Send now or schedule it, then watch opens, clicks and unsubscribes per issue so you can tell whether the last one actually landed.

Newsletter features included

Everything you need to run a recurring send.

Named subscriber lists
CSV and Excel import
Custom subscriber fields
Column-to-field mapping
Active / unsubscribed / bounced states
Built-in list verification
Newsletter templates
Drag-and-drop issue builder
Merge-tag personalisation
Scheduled sending
One-click unsubscribe headers
Open and click reporting per issue

Per-issue reporting, not a lifetime average

Every issue reports its own opens, clicks, bounces and unsubscribes. That is the only way to tell whether last month’s subject line worked — a blended all-time figure hides exactly the change you are looking for.

Email newsletters — frequently asked questions

Email newsletter software manages a list of subscribers and sends them a recurring email — an issue, a digest, a product update. The difference from one-off campaign tools is the list itself: subscribers join, unsubscribe, and bounce over time, and the software has to keep that state correct between sends.

Yes. Upload a CSV or Excel file and map your columns onto subscriber fields, including your own custom fields. Pingovo preserves those fields so you can personalise later issues with them.

Run the list through Pingovo’s verification before you send. It removes invalid addresses, disposable domains, role accounts and spamtraps — the addresses that produce bounces and reputation damage — and it happens inside the same account rather than through a separate service.

Yes. Every issue includes an unsubscribe link and one-click unsubscribe headers, and anyone who opts out is marked unsubscribed and excluded from all future sends without any manual step.

Each send reports its own opens, clicks and unsubscribes, so you compare issue against issue rather than looking at one blended lifetime number.

You can create a free Pingovo account with no credit card required, then add credits or pick a plan when you are ready to clean your list and send your first issue. See the plans page for sending volumes.

The list is the newsletter

A newsletter that mails a two-year-old list is a deliverability problem waiting to happen: dead addresses bounce, recycled addresses hit spamtraps, and both are scored against the domain you send everything else from. Cleaning before each issue is the cheapest deliverability work there is — which is why it lives in the same product rather than behind another subscription.

Send your next issue clean

Free account, 500 verification credits, no credit card required.

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